PPC | Google Ads, Youtube, Retargeting Campaigns & More
Potential customers are everywhere - get in front of them when it matters most!
Pay-Per-Click, also known as PPC, is a valuable way of getting traffic to your website through paid ads on search engines and on websites.Let's Chat
Serving your ad to the correct audience is key!
Get in front of people who are specifically interested in your product or service through PPC. Whether you’re trying to capture their click as they’re looking on search engines for the perfect find, or are being advertised on another company’s website through banner or display ads, Nicklaus Marketing can help you step up your online presence through pay-per-click.
We analyze your industry and your competitors, and then craft a successful and well-rounded keyword strategy to get in front of people who are looking for something that you offer on search engines.
Display & Banner Ads
We’ve all encountered display and banner ads – ads that appear on a different site on the top, right, or left-hand site of the page. These ads have a strong effect on our buying choices, both directly and indirectly.
It’s very unlikely that you will secure a purchase within a customers first interaction with your company. Through retargeting, we are able to use that individual’s cookies to come alongside them during their web journey and remind them that you’re there and ready to serve them.
YouTube is increasing in its viewership daily and offers an incredible means of getting in front of people who are already eager to consume content. We put you at the forefront of content that is relevant to your industry.
Ads for App Installs
In-App advertising is a great way of getting in front of your audience in a way that is trackable and highly targeted in addition to having an exceptional conversion rate.
Have product that you’re looking to sell? Shopping ads help that product get in front of people who are looking to purchase through adding valuable keywords and content.
Landing Page Split
Testing & Optimization
When you’re trying to get to know your consumer, split testing, or A/B testing, can be an invaluable tool. By providing two different consumer experiences that remain on brand, we gain valuable insight into what consumers are more likely to respond to and why. This results in ad dollars being most wisely spent.
Conversion Rate Optimization
Whether your goal is to increase your online customer rate, the specific filling out of a form, the buying of a specific product, or otherwise, CRO targets in on a particular desired action and works to increase the conversion rate of that action.
Paid social is one of the powerhouses of PPC, where ads are specifically placed on social platforms where they are most likely to be engaged with. Through paid social, we are able to increase the number of valuable visitors coming to your site.
Ready to get started?Connect with Us!
“Nicklaus Marketing has been instrumental in our growth. We look at them as a part of our team 100%! We started small and have grown into a national brand. The design work has been acknowledged by our distributors as being totally on-point and the social media campaigns are what have helped launch us to get to this level of success. We plan to work with Nicklaus Marketing for years to come!”
THE GRAVITY VAULT
INDOOR ROCK CLIMBING
“Nicklaus Marketing & PR has a really strong team of professionals that fulfilled our every request. From Social Media Marketing to Content Creation to Press Releases, they really helped spread our message and promote our brand. Nicklaus Marketing planned and ran our grand opening events for our numerous locations and really became a part of our team. With locations all over New Jersey, New York, and Pennsylvania, Nicklaus Marketing was able to hold a strong presence in our marketing strategy no matter where we were located.”
RESTAURANT AND BAR
“We owe a lot of our success to the team of Nicklaus Marketing. In addition to managing our Social Media and developing our new website, they also handle all of our Media Buying and Graphic Design work. They are always thinking up fresh and innovative ways to market our events and drive traffic in the doors. They are really able to narrow in on our ideas and successfully manage and maintain our brand.”
VANGUARD MEDICAL GROUP
PRIMARY AND SPECIALTY CARE DOCTORS
“Nicklaus Marketing is very knowledgeable, experienced and extremely passionate about what they do, they will take your business at any stage and work with you to achieve your company’s full potential.”
MAXIMUM HEALTH AND WELLNESS
“We hired Nicklaus Marketing to assist us with our marketing projects and events, and they have been instrumental in our company’s growth and success. We continue to be extremely satisfied with their services and recommend them to anyone looking to grow their business.”
FINE AND CUSTOM JEWELRY
“Nicklaus Marketing handles our Search Engine Optimization, being a jeweler we have a lot of competitors in the surrounding area. With the excellent work from Jaron and the team at Nicklaus Marketing, our website is the top choice on google and with Jaron keeping up with our Adwords, we are able to attract and bring in potential patrons in the area in need of our services. Nicklaus Marketing is very skilled in this area of expertise and the proof on google speaks for itself.”
INDOOR SHOOTING RANGE AND TRAINING
“We hired Nicklaus Marketing to assist us with marketing projects and tasks that we were unable to accomplish in-house due to limited resources. NMPR has the experience and professionalism to get the job done, but what makes them exceptional is their personalized approach. They took the time to get to know us. They interviewed the staff, worked with customers on the ground floor, and sampled many of our products and services. In a sense, they became one of us. By actively involving themselves, we have a better understanding of our business process and what we are trying to accomplish and the results have really paid off.”
JOHN CORTESE MASONS
“We’ve been working with Nicklaus Marketing for the better part of a year and it has only been positive. They were organized and very professional from the beginning. As a company, the results of their work have really shown, as call volume, brand recognition, and most importantly, sales, have all improved greatly!”
SOUTH JERSEY SKINCARE & LASER CENTER
“We have been using Nicklaus Marketing for over a year now. Amy has been instrumental in developing and implementing a marketing strategy for our practice. We have been extremely satisfied with her services and would highly recommend her to anyone looking to either start or grow their business through various marketing mediums.”
PHILATELIC STAMP AUTHORIZATION AND GRADING
“We have been a client of Nicklaus Marketing for years. During that period of time, they helped us develop and understand the value of the client experience and clearly separate ourselves from our competitors. As a small business, they have helped us map out several programs for customer contact and interaction that helps solidify our relationship with our customers. Our retention rate is at the top of the industry and our customer satisfaction is at an all time high!”
FAVA FINANCIAL GROUP
Insurance Brokerage and Investment Services
“Amy is the ultimate professional. She treats all of her clients like they are the most important client to her firm. Amy is always looking to stay ahead of the curve against her competition.”
GREAT SWAMP WATERSHED ASSOCIATION
Environmental Preservation and Stewardship
“Very personable – clearly demonstrates a genuine concern for the client’s needs. “
PEACE AND BEAUTY
Natural Skincare Retailer
“Nicklaus Marketing & PR Team is creative, innovative and professional. Their strategic builders designed a website surpassing my highest expectation. I’m super grateful and highly recommend the amazing Nicklaus Marketing & PR Team to all!”
VILLAGE SUPER MARKET
Super Market Chain
“Beyond our expectations! Village Super Market started working with Nicklaus Marketing after they impressed us with their ability to truly understand us as a brand. They have gone above and beyond to deliver products that are beyond our expectations. I highly recommend anyone who needs a little help with creative direction to give them a try, I doubt you’ll be disappointed.”
Sports and Entertainment Complex
“We have worked with Nicklaus for 7 years and have been very satisfied. They are professional and fun to work with. They go the extra mile and are invested in our business.“
Sports and Recreation
“We have worked with Nicklaus for 7 years and have been very satisfied. They are professional and fun to work with. They go the extra mile and are invested in our business.”
“Amy and her Team have been absolutely amazing in helping us build our brand as we build our Company. We look forward to a great future with Amy and her Team.”
DAN GENTILE DOG TRAINING CENTER
“Outstanding Marketing Company. Fantastic staff.”
ALL METALS & FORGE GROUP
Worldwide Metal Manufacturer
“Nicklaus Marketing has been attentive and successful in working with my team to accomplish great success and growth. In manufacturing, it isn’t always easy to find a group that invests their time to learn about the company the way they did. Our growth speaks for itself.”
KID & CABOODLE
Children’s Play Place and Cafe
“Amy, Faith, Jenny, Chuck and the team at Nicklaus Marketing are amazing! They were critical to our launch success and left no stone unturned. The team is responsive, hands-on, and truly cares for our business. Amy and Nicklaus Marketing truly “get” what we’re all about at Kid and Caboodle and we couldn’t have done it without them.”
LABAR GOLF RENOVATIONS
Premier Golf Course Construction and Renovation
“We hired Nicklaus Marketing to evaluate and develop a marketing platform for our company. The entire team is very talented and extremely professional. We are very happy with our relationship and highly recommend them.”
COMMIT 2 FIT
Corporate Wellness & Personal Training
“I am blown away by the website that the Nicklaus team created for me. I am not a creative person, but somehow it was like they got inside my brain and created a site that reflects my business and personality 100%. Couldn’t be happier!”
CBD Manufacturer and Distributor
“They are professional on point and get the job done! Very very happy and will recommend to just anybody!”
JOHN CORTESE MASONS
Landscaping and Masonry
“We’ve been working with Nicklaus Marketing for the better part of a year and it has only been positive. They were organized and very professional from the beginning. As a company the results of their work have really shown as call volume, brand recognition and most importantly, sales, have all improved greatly!”
“From on-site events and strategy to merchandising and web design, Nicklaus Marketing has been a pleasure to work with over the past 6 years. They are detail oriented and creative, and their design team is the best in the business! You will not be disappointed with any service from Nicklaus Marketing!”