What We Do
We keep you ahead of the game.
Nicklaus Marketing has culminated years of multi-industry expertise to keep your branding cohesive, to increase your profit share, and to keep you a step ahead of competitors. Each service listed in our broad-spectrum menu represents an avenue of profitability and growth for your business, at any stage of development. We are ready to equip you with any and all assets needed to foster your long-term success.
Brand Development & Strategy
We are your biggest brand advocates.
A brand is like a living organism. It consists of many different moving parts, and each one of those parts make the whole of the brand identity. This cultivated identity fuels everything and is the primary subconscious driver behind a consumer’s buying decision. Nicklaus Marketing has been building successful brands for years, amongst a myriad of different industries. From initial concept to full inception, we bring your idea to life and create a cohesive, results-driven strategy that creates a strong foundation for long-term success.
Website Development & Optimization
As a full-service web design agency with an inclination toward engagement trends, we will help you put your best foot forward online, rooted in the best SEO and PPC practices.
We will design, develop, launch, and maintain your website, making sure that it aligns perfectly with your vision, is geared toward the correct audience, and enforces your brand strategy. Already have a website that needs a refresh? We are happy to provide a free onboarding analysis that will allow you to see how you can better reach and engage with your audience through the web.
SEO & PPC
One of the major components of being successful is being seen, and one of the most important places to be seen is on search engines.
Search Engine Optimization is a fundamental component of successful marketing. SEO is a marketing discipline focused on growing visibility in organic (non-paid) search results. Pay-per-click, on the other hand, is the process of gaining traffic and visibility from search engines through paid efforts. We will conduct a full SEO keyword ranking report, a link-building strategy report, and provide indexed page information so that you know the exact heartbeat of your business in the world of search engines. We then use the information gleaned to optimize and strengthen your presence.
A strategy is only as effective as its’ content.
Visuals are vital to the communication and effectiveness of conveyed brand culture, values, and relevancy. We will develop and strengthen your brand message through clear, communicative, and engaging copy creation. We then reinforce that information with relevant, easy-to-recall visuals. Together, the cohesive, targeted content creates brand-alignment and plants the seeds for customer loyalty.
Get seen! Having your brand featured in traditional and/or digital media can be easy and cost- effective through strategic media buying.
As your biggest brand advocates, we ensure that you get the best spots in the best areas, and that each media buy will give you the greatest return on investment possible. We do not take any commissions, passing on the savings to you.
Merchandise & E-Commerce
As a seller, you know that product space equates directly to money spent.
Have your product be the first thing a customer reaches for on the shelf. We accomplish this through strong, consistent messaging, competitive pricing recommendations, by showing an understanding of the consumer’s wants and needs, and through strategic product placement. Throughout every stage of the merchandising process, we keep your long-term goals in mind. We craft a competitive, multi-channel strategy and find you the greatest return on investment while implementing the best practices in the industry to ensure your sustainable growth and success.
Photography & Videography
Photography and videography are both prominent drivers of social engagement and perceived brand value.
It has been projected that nearly 67% of consumers consider clear, detailed images to be so important that they even cast product information in the shadows. We will engage your customers, enforce your aesthetic, and visually communicate your brand value through professional photography and videography services. This includes product shots, portraiture, event photography, lifestyle shots, and more.