Merchandise &
E-Commerce
Having a strong online presence is a necessity when it comes to increasing sales.
If the goal is to sell products or services online successfully, an optimized, responsive, and user-friendly eCommerce website is key. But that’s just the first step. A strong online presence with active social media accounts, up to date SEO strategies, and an aesthetically pleasing branding will attract potential and repeat customers.
Let's ChatWe keep your goals in mind.
We accomplish your product’s popularity through strong, consistent messaging, and competitive pricing recommendations, by showing an understanding of the consumer’s wants and needs, and through strategic product placement. Throughout every stage of the merchandising process, whether for electronic commerce or in-store placement, we keep your long-term goals in mind.
E-Commerce Setup
& Management
Bring your brick and mortar store to the digital realm and increase your store’s reach and accessibility! We work closely with your team to setup and optimize your online store in a way that captures the most valuable parts of your shopping experience while setting up the backend for quick and efficient fulfillment processing.
Product Placement
Where your product is placed on a shelf and what products it’s surrounded by is essential to product visibility and perceived use. We work with distributors to identify competitive placement for your product.
Market Research
You can’t correctly speak to your audience if you don’t understand them, especially when you don’t know what their wants and needs are. With a constantly changing market, we routinely conduct market research to ensure that your merchandising is effective and that ad dollars are always being spent productively.
Customer Journey
When a customer is shopping, there are many subtle parts to their shopping journey that decipher whether they purchase or not. They aren’t even normally aware of these subtle decision-making moments. We put ourselves in the shoes of your customers and work to optimize and smooth the process so that they not only buy your product but leave feeling happy and satisfied with the experience.
In-Store Displays
In-store displays can guide consumers to make purchases that they may not have or even purchase a higher quantity of goods. We keep you top-of-mind through your branding and increase your exposure through convenient and noticeable in-store displays.
Floor Plan Consulting
Every square foot of a store equates to more, or less potential profit. We provide consultation on how to make your floor plan a smooth shopping experience while increasing profits with the products that you already have based on your margins.
Ready to get started?
Connect with Us!Success Stories
We craft a competitive, multi-channel strategy and find you the greatest return on investment while
implementing the best practices in the industry to ensure your sustainable growth and success.
E-Commerce Website
for Soul Sisters
Being a brick-and-mortar store that was ready to bring their shopping experience online, we created a chic Shopify website for Soul Sisters Boutique. We brought their iconic experience from in-store to online successfully.
Read MoreProduct Promotion for Nutrition 21
Nutrition 21 has many branded ingredients in hundreds of products. We promote all their ingredients in individual styles to create consistency throughout their social platforms.
Read MoreE-Commerce Website
for Hempzilla
We built a fast, responsive, custom e-commerce store for Hempzilla CBD. In addition to selling their product online, we created functionality to highlight their featured products, track their top sellers, display lab results, and educate their customers.
Read MoreE-Commerce Website
for Mello Paws
MelloPaws is a light and clean shopping experience. To improve conversions, we built the product details right on the homepage - this meant less clicks for a customer to complete a purchase.
Read MoreProduct Promotion for REZ
Rez wanted their vehicle wraps to look as good as their beverage tastes - so we used colorful splashes of Rez, juicy fruit images, and large product images. We called out their top sell points by displaying them in easy to read icons.
Read MoreE-Commerce Website
for Tackle and Field
Tackle and Field needed a way to increase their sales during the low season - so we developed a categorized online store that they could advertise nationally.
Read MoreREZ
RESTORATION BEVERAGES
“Nicklaus Marketing has been instrumental in our growth. We look at them as a part of our team 100%! We started small and have grown into a national brand. The design work has been acknowledged by our distributors as being totally on-point and the social media campaigns are what have helped launch us to get to this level of success. We plan to work with Nicklaus Marketing for years to come!”
THE GRAVITY VAULT
INDOOR ROCK CLIMBING
“Nicklaus Marketing & PR has a really strong team of professionals that fulfilled our every request. From Social Media Marketing to Content Creation to Press Releases, they really helped spread our message and promote our brand. Nicklaus Marketing planned and ran our grand opening events for our numerous locations and really became a part of our team. With locations all over New Jersey, New York, and Pennsylvania, Nicklaus Marketing was able to hold a strong presence in our marketing strategy no matter where we were located.”
HORSESHOE TAVERN
RESTAURANT AND BAR
“We owe a lot of our success to the team of Nicklaus Marketing. In addition to managing our Social Media and developing our new website, they also handle all of our Media Buying and Graphic Design work. They are always thinking up fresh and innovative ways to market our events and drive traffic in the doors. They are really able to narrow in on our ideas and successfully manage and maintain our brand.”
VANGUARD MEDICAL GROUP
PRIMARY AND SPECIALTY CARE DOCTORS
“Nicklaus Marketing is very knowledgeable, experienced and extremely passionate about what they do, they will take your business at any stage and work with you to achieve your company’s full potential.”
MAXIMUM HEALTH AND WELLNESS
HEALTH CONSULTANTS
“We hired Nicklaus Marketing to assist us with our marketing projects and events, and they have been instrumental in our company’s growth and success. We continue to be extremely satisfied with their services and recommend them to anyone looking to grow their business.”
AIRES JEWELERS
FINE AND CUSTOM JEWELRY
“Nicklaus Marketing handles our Search Engine Optimization, being a jeweler we have a lot of competitors in the surrounding area. With the excellent work from Jaron and the team at Nicklaus Marketing, our website is the top choice on google and with Jaron keeping up with our Adwords, we are able to attract and bring in potential patrons in the area in need of our services. Nicklaus Marketing is very skilled in this area of expertise and the proof on google speaks for itself.”
RTSP
INDOOR SHOOTING RANGE AND TRAINING
“We hired Nicklaus Marketing to assist us with marketing projects and tasks that we were unable to accomplish in-house due to limited resources. NMPR has the experience and professionalism to get the job done, but what makes them exceptional is their personalized approach. They took the time to get to know us. They interviewed the staff, worked with customers on the ground floor, and sampled many of our products and services. In a sense, they became one of us. By actively involving themselves, we have a better understanding of our business process and what we are trying to accomplish and the results have really paid off.”
JOHN CORTESE MASONS
CUSTOM STONEWORK
“We’ve been working with Nicklaus Marketing for the better part of a year and it has only been positive. They were organized and very professional from the beginning. As a company, the results of their work have really shown, as call volume, brand recognition, and most importantly, sales, have all improved greatly!”
SOUTH JERSEY SKINCARE & LASER CENTER
DERMATOLOGY
“We have been using Nicklaus Marketing for over a year now. Amy has been instrumental in developing and implementing a marketing strategy for our practice. We have been extremely satisfied with her services and would highly recommend her to anyone looking to either start or grow their business through various marketing mediums.”
PSAG
PHILATELIC STAMP AUTHORIZATION AND GRADING
“We have been a client of Nicklaus Marketing for years. During that period of time, they helped us develop and understand the value of the client experience and clearly separate ourselves from our competitors. As a small business, they have helped us map out several programs for customer contact and interaction that helps solidify our relationship with our customers. Our retention rate is at the top of the industry and our customer satisfaction is at an all time high!”
FAVA FINANCIAL GROUP
Insurance Brokerage and Investment Services
“Amy is the ultimate professional. She treats all of her clients like they are the most important client to her firm. Amy is always looking to stay ahead of the curve against her competition.”
GREAT SWAMP WATERSHED ASSOCIATION
Environmental Preservation and Stewardship
“Very personable – clearly demonstrates a genuine concern for the client’s needs. “
PEACE AND BEAUTY
Natural Skincare Retailer
“Nicklaus Marketing & PR Team is creative, innovative and professional. Their strategic builders designed a website surpassing my highest expectation. I’m super grateful and highly recommend the amazing Nicklaus Marketing & PR Team to all!”
VILLAGE SUPER MARKET
Super Market Chain
“Beyond our expectations! Village Super Market started working with Nicklaus Marketing after they impressed us with their ability to truly understand us as a brand. They have gone above and beyond to deliver products that are beyond our expectations. I highly recommend anyone who needs a little help with creative direction to give them a try, I doubt you’ll be disappointed.”
COASTAL SPORTS
Sports and Entertainment Complex
“We have worked with Nicklaus for 7 years and have been very satisfied. They are professional and fun to work with. They go the extra mile and are invested in our business.“
COASTAL SPORTS
Sports and Recreation
“We have worked with Nicklaus for 7 years and have been very satisfied. They are professional and fun to work with. They go the extra mile and are invested in our business.”
OCTAVIUS HEALTH
Healthcare
“Amy and her Team have been absolutely amazing in helping us build our brand as we build our Company. We look forward to a great future with Amy and her Team.”
DAN GENTILE DOG TRAINING CENTER
Dog Training
“Outstanding Marketing Company. Fantastic staff.”
ALL METALS & FORGE GROUP
Worldwide Metal Manufacturer
“Nicklaus Marketing has been attentive and successful in working with my team to accomplish great success and growth. In manufacturing, it isn’t always easy to find a group that invests their time to learn about the company the way they did. Our growth speaks for itself.”
KID & CABOODLE
Children’s Play Place and Cafe
“Amy, Faith, Jenny, Chuck and the team at Nicklaus Marketing are amazing! They were critical to our launch success and left no stone unturned. The team is responsive, hands-on, and truly cares for our business. Amy and Nicklaus Marketing truly “get” what we’re all about at Kid and Caboodle and we couldn’t have done it without them.”
LABAR GOLF RENOVATIONS
Premier Golf Course Construction and Renovation
“We hired Nicklaus Marketing to evaluate and develop a marketing platform for our company. The entire team is very talented and extremely professional. We are very happy with our relationship and highly recommend them.”
COMMIT 2 FIT
Corporate Wellness & Personal Training
“I am blown away by the website that the Nicklaus team created for me. I am not a creative person, but somehow it was like they got inside my brain and created a site that reflects my business and personality 100%. Couldn’t be happier!”
HEMPZILLA CBD
CBD Manufacturer and Distributor
“They are professional on point and get the job done! Very very happy and will recommend to just anybody!”
JOHN CORTESE MASONS
Landscaping and Masonry
“We’ve been working with Nicklaus Marketing for the better part of a year and it has only been positive. They were organized and very professional from the beginning. As a company the results of their work have really shown as call volume, brand recognition and most importantly, sales, have all improved greatly!”
RTSP
Firearms Range
“From on-site events and strategy to merchandising and web design, Nicklaus Marketing has been a pleasure to work with over the past 6 years. They are detail oriented and creative, and their design team is the best in the business! You will not be disappointed with any service from Nicklaus Marketing!”