In today’s digital age, the way companies communicate with their audience has changed. The new focus is on authentic content marketing, which involves creating engaging, quality content that fits your brand voice. Why is this …
Social media strategies are an incredible tool for business growth. They allow you to engage your target audience and reach new demographics that might not have been reached before. Currently, over 3.6 billion people are …
7 Social Media Strategies to Boost Your Brand in the New Year Read More »
Nicklaus Marketing & PR’s owner Amy Nicklaus is a tried and true brand expert. Recently, she appeared on Modern Living with kathy ireland® to talk about two of her CBD partner companies, Hempzilla CBD and …
Modern Living Welcomes Nicklaus Marketing’s Own Amy Nicklaus Read More »
User experience (UX) is one of those buzzwords that have become a mainstay in marketing, web development, and design discussions. For most brands, an engaging user experience is one of the most important aspects of …
Super Bowl season is officially upon us. And even if you are not a die-hard football fan, let’s be honest — we all love the comfort foods, halftime show content, and Super Bowl ads that come with the game. Every year, a …
It’s important to develop a results-driven brand strategy that initiates a strong foundation. A good foundation will ensure longevity, keeping your brand dynamic and compelling. One element staying relevant and being seen is SEO. Any …
The coronavirus (COVID-19) pandemic taught marketers the importance of reshaping a targeted brand strategy rapidly and under pressure. We watched many companies take a creative approach to the changing times and, even with the suspension …
Targeted Brand Strategy: Continuing to Adapt After The Pandemic Read More »
Do you think your brand has no need for a marketing agency? Think again! There’s a reason why the likes of Coca-Cola, Nike, and Apple — some of the biggest brands in the world — still have …
The Incredible Benefits of Working With a Marketing Agency Read More »
When it comes to exceptional marketing, error-free content creation is essential. That’s because it is one of the most important elements that can determine a brand’s entire image. Before reaching for your red pen, here …
The Red Pen Guide to Strong Copy & Content Creation Editing Read More »
SEO (or Search Engine Opitmization,) is of the upmost importance when it comes to making sure your business is found by the right people. SEO makes sure your website, ads, social media accounts and everything …
